Lowongan Kerja Astra - Head of Customer Loyality

30 Mei 2008


Company Description


AstraWorld is an operational unit of PT Astra International Tbk - Indonesia's largest automotive distributor for brands such as Toyota, BMW, Daihatsu, Isuzu, Peugeot, Nissan Diesel and Honda Motorcycle. Launched in 2002, AstraWorld's service philosophies are innovative, trustworthiness, and helpfulness. AstraWorld Representative Offices are located in Jakarta, Bandung, Semarang, Surabaya, Denpasar and Medan. For more information, visit


Head of Customer Loyalty Program

The incumbent will be responsible to envision, implement and rejuvenate AstraWorld's loyalty program, starting from ideas generation to program launching.

Responsibilities include:

Develop and execute innovative loyalty program strategy to build customer bonding
Define attractive membership schemes to induce frequent usage of AstraWorld's benefits
Lead efforts to develop new ideas for loyalty programs, events and promotions
Review creative concepts for loyalty program activation and ensure alignment with business objectives
Evaluate customer loyalty measures and apply improvement actions, including rejuvenating existing programs


Minimum bachelor degree from reputable university
Minimum 6 years experience in loyalty program development and execution
Minimum 2 years experience in automotive industry
Highly innovative, with innate ability to think out of the box and come up with fresh ideas to build customer loyalty
Strong communication, product development and leadership skills
Proven experience in implementing successful customer loyalty programs
Computer literacy and fluency in English

All positions will be based in Jakarta

Please submit your credential/portfolio/design example with your CV to:

PT Astra International Tbk - AstraWorld

Jl. Gaya Motor I No.10, Sunter II

Jakarta Utara

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